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How Does Patient Fuel Work?
Believe it or not, Patient Fuel's online dental marketing solution is as simple as signing up, receiving dentist patient referrals (i.e.
leads and contact information), and booking new patients. However, before diving into the actual mechanics of how to grow your dental
practice, it is important that you understand what lead generation is.
Simply put, leads are people who have expressed an interest in a particular product or service and provide their contact information. Sometimes
they are already primed to buy, while other times, they simply want more information before making a final decision. Either way, it is important
that you follow up with each new dental patient lead in a timely manner.
Equally important is your appreciation of the lifetime profit potential of each new lead since, when cultivated effectively, new patients can
generate substantial revenues over the long term. What begins as a one-off dental cleaning often grows into a series of regular visits spread
over years. According to ADA Intelligent Dental Marketing, the average lifetime value of a new patient is nearly $1,000 after deducting expenses
(to say nothing of potential referrals). This is why securing new patients is so vital to long-term success as you grow your dental practice.
By using our online dental marketing solutions, you can affordably and effortlessly find new patients while focusing on what you do best -
providing premium dental care.
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Let's take a closer look at the actual steps involved with Patient Fuel.
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Step 1: Dental Website Optimization
The Patient Fuel advantage begins long before you officially sign up for the service. This is because we've already created thousands of
local dental websites across the country - a unique site targeting a specific patient type for each city. And each website has already been
optimized for Google, Yahoo, and Bing to ensure that it ranks in the Top 10 results for any local search. This optimization maximizes the
exposure your practice receives whenever a prospective patients queries "dental services" + "your city."
All of this has already happened before you even sign up.
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Step 2: Joining the Patient Fuel Network
After paying a one-time set-up fee of $199, you instantly receive exclusive rights to the dental website in your own town, whether you live in
Little Rock, AR or Provo, UT. This guarantees that no other competitor will ever receive the online visibility that you receive by joining the Patient Fuel network.
We help you add photos, prices, and other relevant data to round out the profile of your dedicated dental website. In this way, prospective
patients have all the information they need to make an informed decision. And by working with us to verify your new local listing with Google
and the other major search engines, you can be sure that your already highly ranked dedicated website continues to dominate local search results.
Your inclusion in the Patient Fuel network is on a pay-per-lead basis, meaning that you can use the service indefinitely and only pay for the
leads you receive. We provide a no risk service that delivers new patients to your practice on a monthly basis.
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Step 3: Begin Receiving Dental Patient Leads
After viewing your dedicated dental website, if patients want to sign up for an appointment or learn more about your practice, they can fill out a
contact form, call a customized number, or send an email. We verify all new leads for accuracy before sending them directly to you. You can view a
sample contact form here.
Each unique and exclusive appointment costs you only $99, and we work closely with your practice to determine the optimal cost-per-appointment to help maximize the
profit potential of your specific location and expertise. Moreover, we will not charge you for any appointments if your dedicated website fails to remain in
the Top 10 local search results on Google.
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Step 4: Converting Dental Leads into Dental Sales
The best leads in the world have little value if no one ever follows up on them. Patients eager to receive your services may eventually look elsewhere
if you never reach out and connect directly in a timely manner. This is why Patient Fuel includes training to help you understand how to convert warm
leads into actual sales. The better equipped you are to follow up on unique leads, the more benefit you will derive from the Patient Fuel advantage.
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